While viewing http://www.news.com.au yesterday, I noticed an advertisement on the home page for Commonwealth Bank of Australia.
The ad was for instant approvals and same day funds (working now), however clicking the ad presented me with a “Page Not Found” error on the CommBank web site.
Everyone makes mistakes, it is unavoidable. However, when you’re paying the sort of money to advertise on a high visibility web site like news.com.au – you’d think that someone would have gone through and checked everything was in place before approving the creative to go live on the site.
I figure the air conditioning isn’t working in the CommBank offices and they are just burning money to keep warm.
This entry was posted on December 17, 2008, 10:54 pm and is filed under Advertising, Commentary. You can follow any responses to this entry through RSS 2.0.
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CommBank Keeping Warm By Burning Money
The ad was for instant approvals and same day funds (working now), however clicking the ad presented me with a “Page Not Found” error on the CommBank web site.
Everyone makes mistakes, it is unavoidable. However, when you’re paying the sort of money to advertise on a high visibility web site like news.com.au – you’d think that someone would have gone through and checked everything was in place before approving the creative to go live on the site.
I figure the air conditioning isn’t working in the CommBank offices and they are just burning money to keep warm.
This entry was posted on December 17, 2008, 10:54 pm and is filed under Advertising, Commentary. You can follow any responses to this entry through RSS 2.0. You can leave a response, or trackback from your own site.