Category Archives: Advertising

How To Make Me Unsubscribe From Your Email List

I’m subscribed to dozens and dozens of email subscription lists around the world, ranging in topics as far apart as high end sports cars to online marketing and everything in between. It has been said countless times before that anyone … Continue reading

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CommBank Keeping Warm By Burning Money

While viewing http://www.news.com.au yesterday, I noticed an advertisement on the home page for Commonwealth Bank of Australia. The ad was for instant approvals and same day funds (working now), however clicking the ad presented me with a “Page Not Found” … Continue reading

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Ask.com Deceptive Advertising Practices Is A Grab For Cash

While doing a little research this morning, I stumbed onto a paid advertisement within Google for Ask.com, informing me that I could booking BreakFree hotels & resorts from within the Australian localised Ask.com portal. Being the curious kind of person, … Continue reading

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Google Advertising Observation

As I mentioned recently, I’ve been running some simple tests surrounding Google Adsense colour palette performance. The results of that test reinforce what others have previously said about Google Adsense, which in short says that blended or complementary colours out … Continue reading

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Google Adsense Theme Performance

Over the last few months, I have been experimenting with Google Adsense and using the channels feature to measure the impact said changes. There are volumes of information on tuning Google Adsense for higher performance on the internet, so I … Continue reading

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