In the last week or so there have been a number of publishing errors on Search Engine Land, which I consider to be major mistakes that should have been caught by the authors, writers, editors and good quality work flow.
Case in point, the following two articles:
- Strike Keyword Gold By Writing A Simple Story
The entire article is duplicated, as if someone has accidentally pasted it twice
- Overlooked But Beneficial On-Page SEO Elements
Half of the article is set out in a monospace font, due to the a malformed closing </code> element
I would have expected that the original authors of those two respective articles would have previewed their work before pushing the publish button. Of course, it is quite possible that the people that wrote the articles don’t have accounts to login to Search Engine Land, in which case I would have expected them to check their work once one of the editors had published it and provide feedback if necessary.
It appears that hasn’t happened and the work flow that Search Engine Land have implemented isn’t solid enough to catch even the most glaring of oversights. It is a shame really because they produce a fantastic web site with valuable content throughout but the simplest of things like the above tarnishes their work in my eyes – it kind of suggests that they don’t care about it as much as I would have hoped that they do.