Tag Archives: search engine marketing

Search Engine Optimisation Via Dead Trees

I thought I’d undertake some professional development surrounding search engine optimisation, ironically in the form of a paper back book, named Get to the top on Google written by David Viney.

As I work my way through the book, I thought I might share some thoughts on the content covered – see what ideas I like about his search engine optimising techniques compared to what I already do or potentially what I don’t do.

If nothing else, having a competing train of thought surrounding optimising for search engines has to be healthy. It could reinforce solid ideas that I already had, disspell what I considered good advice as nothing more than a myth or offer completely new optimisation strategies and techniques.

We’ll find out how that all pans out in the next week or two as I complete Get to the top of Google.